Email Marketing Campaigns
An effective marketing plan for your business utilizes multiple different tools. From your company’s website design to Google Ads, there are various ways to reach and convert potential customers online. Focusing on social media or ads alone can result in missed opportunities for your company. A well-composed email marketing plan has incredible power when it comes to new and returning customer conversion.
At Effective Web Solutions, we provide our clients with multi-faceted marketing plans to fit their specific needs. Professional email marketing campaigns are an essential aspect of a business’s marketing plan, especially for those that need an effective way to communicate with existing and potential new customers alike.
Accomplish More With Email Marketing
A well-planned and executed email marketing plan provides excellent returns on investment (ROI). If a business captures emails at the time of service for its client, that database proves incredibly helpful for converting repeat customers through email marketing.
Once a customer leaves the physical brick-and-mortar location of your business, it can be near impossible to reach them directly again. However, with their email address, you have a way to communicate your business’s services and coupons to that customer, even after they’ve left the building.
The Benefits of Email Marketing
Launching an email marketing campaign with EWS gives businesses the tools they need to acquire and keep customers long-term. Benefits of a professional email marketing campaign with Effective Web Solutions include:
Large Reach
Did you know that there are 3.8 billion active email accounts in the world? According to a recent study by The Radicati Group, a technology market research firm, that number could reach over 4.2 billion email accounts by 2022. Email is a personal way to reach thousands of potential customers without annoying them with cold calls or mailers.
Build Trust
Many businesses use email marketing as a way to share industry tips and tricks with their customers. Whether the emails provide maintenance instructions for a customer’s new hardwood floors or provide a recap of recent innovations in your industry, these emails build trust with your customers. Additionally, they portray an image of informational authority and show your customers you care about them.
Cost-Effective Marketing
If your business has seasonal deals or time-sensitive services, email marketing is a cost-effective way to advertise these services to your customers. Reminding customers of these critical milestones bring in repeat business.
Your Email Marketing Campaign Experts
Email marketing campaigns are an effective way to reach new and returning customers.
We work directly with our clients to create a cohesive and targeted email marketing campaign that works for them individually. We view marketing plans as a web, and we consider multiple different avenues, including Google advertising and social media marketing, when it comes to serving you and your customers.
A Team Dedicated To Your Business’s Needs
Our social media experts understand the best ways to reach potential customers, and we carefully craft honed marketing emails designed to engage and convert those customers. We work with you to get business-specific information to personalize your marketing campaign; we don’t just send out cookie-cutter templates.
Direct Communication With Customers
Email reaches your customers directly. From advertising specific services to reminders about promotions, we track the effectiveness of your campaign and adjust future emails accordingly. This process allows us to provide personalized marketing while keeping track of what works with your customers, all while you’re able to focus on providing your customers with your excellent products and services.
Your Complete Online Marketing Solution
Email marketing is just one thread of your business’s marketing plan. With Effective Web Solutions, you can take advantage of a unified approach to online marketing. A cohesive marketing strategy across all platforms does wonders for companies. Not only does it bring in more business, but it allows companies to save money and have less to keep track of when it comes to their business’s marketing. In addition to email marketing, EWS provides:
- SEM (Search Engine Marketing)
- Web Design
- SEO (Search Engine Optimization)
- Social Media Marketing
EWS: Comprehensive Internet Marketing
No matter your business or clientele, you can benefit from an internet marketing plan tailored for your business. EWS has a team of experts ready for your call. Contact us today to get started!
About Phoenix, Arizona
Phoenix, Arizona is home to more than just cacti and the Arizona Cardinals. There are stunning landscapes and sights to see. The Japanese Friendship Garden is one of those spots. Hosting a large koi pond with waterfalls and Japanese statues. There is a tea garden that you can walk through on your way to visit the tea house. This tranquil botanical garden is guaranteed to have you feeling happy for the rest of the day. If you are looking for a little more history, there are plenty of locations to give you a throwback in time. The Penske Racing Museum displays cars, trophies, and other racing memorabilia. Showcasing over 300 years of racing history, every car enthusiast’s dream! Mary Coyle’s ice cream shop is an excellent location for kids to experience the old fashioned ice cream parlor atmosphere and equally great for those who lived during the old-fashioned ice cream parlor era. With a wide variety of flavors and homemade waffle cones, it’s the perfect spot to cool down on a hot Phoenix day! And if you’re a food person but aren’t sure where the best places to eat are, then consider the Taste It Tours! Where you get to ride around a bus and stop at 4 or 5 different hidden gems in the Phoenix area and try some of the best food dishes around! Whatever you are looking for, Phoenix is guaranteed to have it.